Emaar Entertainment, the pioneer of innovative entertainment, leisure and retail concepts and a global developer Emaar Properties business, has redefined the luxury cinema experience with its Reel Cinemas in Dubai. And Reel Cinemas has brought never-before-seen experiences to the world by elevating its cinemas to the next level of operational excellence, technology innovation, luxurious amenities and the highest standards of service. These are also driven by several global-first partnerships, including Dolby Cinema, ScreenX and its association with international restaurateur Guy Fieri.
In 2018, the all-new Reel Cinemas – The Dubai Mall, located in the world’s most visited retail and leisure destination, was unveiled, marking a new era in cinema entertainment. It has several innovative firsts: The Platinum Suites offer superlative standards of in-cinema luxury. It includes personalised butler services, a Dine-in Cinema with Guy Fieri’s signature menu, a stand-alone 170-seater Guy Fieri’s Kitchen, stunning viewing with Dolby Cinema, and the first ScreenX in the Middle East. With Barco Laser Projectors and Dolby Atmos, viewers are assured of exceptional experiences.
Speaking of Platinum suites, guests can experience a trip to the movies with the wow factor with the ultimate in comfort and convenience. They can relax in the pre-movie lounge, order food and drinks from a 5-star menu, and then settle into the cinema’s reclining leather seat, where guests can call on their personal butler to bring them even more gourmet treats. The CEO of Emaar Entertainment said in an interview that, The aspirations of moviegoers have changed; it is not just about watching a film but the whole journey. We are innovating across every touch point: from facilitating ease of online booking to welcoming guests to aesthetically designed cinemas and providing truly world-class viewing with high-end technology; and pampering them with food and beverage choices.”
Furthermore, the luxury experience wouldn’t quite be so luxurious with standard hotdogs and popcorn, so Reel Platinum delivers the most mouth-watering dishes imaginable. Everything on à the cinema’s top-class chef’s freshly cooked la carte menu is made to order and delivered to the guests’ seats, so they don’t miss a moment of the action. Apart from that, guests can stay comfy and cosy throughout the movie experience by resting their heads on a plush pillow and wrapping themselves in a fluffy blanket. Reel Cinemas assures guests to have the most memorable cinema bonding with families and friends.
Level 2, The Dubai Mall
Dubai – United Arab Emirates
Tel: +971 800 382246255
View World Map in a larger map