Little Stylish and confident, little children of all nationalities are taking to the ramp this summer. They are the fashionistas and are ready to showcase their sense of elegance and charm in Dubai.
The famous city where fashion is thriving is getting a new transformed look. Modhesh Summer Fashion, which continues 12 August at the Dubai Festival City Mall, is one of the many attractions that the 17th edition of Dubai Summer Surprises (DSS) is offering to the city’s youngest residents and visitors.
On the day of the inauguration, the fashion show was conducted on 6 August. The youngest group including kids between the ages of 5 and 8 years strolled the ramp in style, displaying the latest collections from the Babyshop brand. After the fashion show, kids got to collect some unique T-shirts at the designing workshop to take home their unique and personalized tops.
Following the style and appeal of the fun-filled fashion show, together with their parents, kids enjoyed the first informative seminar, structured as part of the event. The session featured the topic ‘How to Boost Teen’s Confidence’ led by Dima Saidi.
Modhesh on stage
Modhesh was happy to join in and he was one of the wannabe fashionistas at the Modhesh Summer Fashion. He performed on stage and handed out gift bags to the participating kids. Modhesh is going to continue to attract all with his distinctive appeal during each fashion show. At the end of the show, stylish pictures of the participating kids were combined into the cover page of the Modhesh Magazine, which was then placed on a special wall generated just for the event. The photos will also be sent to the parents as a memento.
Fashion on Friday
On 8 August (Friday), girls between the age of 13 and 16 years will dazzle the ramp during two fashion shows, with clothing and accessories from Forever 21. The first show is going to begin at 6pm and the second show will be staged at 8:45pm, soon after a brief ceremony where Modhesh will come along to hand out goody bags to the participating kids.
T-Shirt designing workshop
Another exciting addition to the two Forever 21 fashion shows, Modhesh Summer Fashion will also offer a T-shirt designing workshop at 4:30pm – where kids can use their creativity to design their individual tops and the perfume emporium at 7:15pm where they will learn to combine different ingredients to create a fragrance of their choice on Friday, 8 August. Added to that the free face painting area is open to visitors at all times from 4:30pm until closing time each day of the event.
The event will go on the entire week and will conclude on 12 August. It is going to provide a unique experience to the children between the ages of 5 and 16 years. The unique opportunity is to get their first experience to be a model in the fashion industry. Participating kids are being placed in various groups based on their ages before they hit the ramp to showcase the latest apparel and accessories collections from leading fashion houses including Babyshop, Aeropostale, Sketchers, Forever 21, Max, Stadium and Centrepoint.
The young aspiring models can learn each step of the way towards a real fashion event, from behind-the-scenes styling to learning the elegant walk under the leadership of a trained choreographer. Supervisors from the organizing team escort the kids through each step – from trying on clothes, hair styling, makeup and accessorizing.
When they are on the ramp, they are also photographed by paparazzi just as we get to see in any fashion event. Parents of the performing children get to occupy the front-row seating at the venue.
The 17th edition of DSS is organized by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), and will run until 5 September this year, under the theme, “The Fun Side of Summer.”