Exciting discounts and appealing offers continue to be a massive draw for visitors from around the world probing the shopping malls in Dubai during the 18th edition of Dubai Summer Surprises (DSS). The celebrations are planned by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM).
An exceptional shopping experience completed by an assortment of world-class stage shows is making the 18th edition of DSS the biggest ever extravaganza of its kind for any tourists are visiting Dubai specifically to relish the city’s thrilling summer offerings.
Leading malls such as The Dubai Mall, Mall of the Emirates, City Centre Deira, City Centre Mirdif, Ibn Battuta Mall, Mercato, BurJuman, Dubai Festival City Mall, CITY WALK and THE BEACH – opposite JBR are amongst others have created an array of promotions and discounts that are difficult to get anywhere else in the world.
A large number of visitors from GCC are lining up in the city’s many shopping centers during DSS while relishing the city’s significant landmarks, performing experiences and cultural spots. The prospect to win remarkable prizes as part of their shopping sprees is another advantage of store for tourists – highlighting DSS’ position as a must-visit festival for families from the region and beyond.
City Centre Mirdif, under MAF Properties, one of the Strategic Partners of DFRE, is one such shopping mall in Dubai that is witnessing thousands of shoppers every day in celebration of yet another summer that is filled with several surprises for the entire family in the form of heavy retail discounts and stage shows.
Um Saeed, a UAE national from Ras Al Khaimah, said: “I am visiting Dubai with my husband and kids to enjoy the DSS activities at City Centre Mirdif. I thoroughly enjoyed the shopping experience here as I found many new products at amazing prices.”
A group of Emirati friends including Abdullah Mohammed, Ahmed Abdul Rahman, Ibrahim Hassan and Amr Younes, ere also spotted shopping at the mall, carrying numerous shopping bags. Abduallah, said: “We came to City Centre Mirdif to shop as we find it to be very convenient because it is home to a number of our favourite brands. It is also very easy to shop here and the mall is easily accessible from our homes.”
He added, “The summer collections at all the popular retail outlets are amazing and with DSS we can enjoy them at discounted prices. During this period, not only do we get the chance to enjoy shopping, but we are also delighted by the activities that take place in the mall which gives us a chance to have a wonderful time out together.”
Walid Zidgali from Oman who came with his sisters, Mariam, Sarah and Hagar, said, “We visit Dubai frequently and love coming to City Centre Mirdif because it is an extremely beautiful and well organised mall. It features a huge variety of brands that we love. Dubai is a superb city throughout the year but it becomes all the more stunning during the summer season because of the exciting agenda of fun activities that both kids and adults can enjoy together.”
Jamal Basher, a Sudanese visitor, said: “This is our first time in Dubai. I have come here with my wife and five kids. We are looking forward to enjoying all its iconic landmarks and the family-friendly activities that take place in Dubai during the summer season.
Jamal added, “We enjoyed visiting City Centre Mirdif; it’s a big and very organized mall. My children were very happy being part of these events, including the Tweety and Sylvester show, where they took photos with these beloved characters.”
“My wife went shopping given the exciting mix of stores, promotions, and discounts that are being offered as part of DSS celebrations. Shopping in Dubai is a major attraction that draws us to the city each time and I think we will end up filling our bags with a number of things at bargain prices,” he said further with a smile.
Safaa Mohammad, an Egyptian woman who lives in Dubai, said: “We came to the mall for shopping and to enjoy the stage shows. I make the most of the promotions that are rolled out during DSS to stock up on things I need including winter clothes. I’ve see the prices this year and they are very tempting and the discounts truly help us save a lot of money. It’s also a great time to do back-to-school shopping for my children.”
Her husband, Saeed Mohammad Al Nimir, said: “I have been living in Dubai for the last 9 years. I’m happy and enjoy my life in this beautiful city. DSS is a wonderful family-friendly festival and the shopping promotions are superb.”
Her friend Iman Naji added: “I’ve brought my kids to the mall for the Tweety and Sylvester show, and the exciting DSS promotions across numerous stores caught my attention. I will definitely be exploring the sales and offers.”
Visitors have the opportunity to win up to AED 1 million in prizes this DSS when shopping at City Centre Mirdif. Shoppers can win a Mercedes-Benz S-Class 400 while other thrilling prizes worth up to AED 500,000 are also up for grabs. Added to that, shoppers making a payment with their MasterCard can expect to be the winner of a grand prize worth AED 500,000 from City Centre Mirdif.
Photo courtesy: Supplied