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Vodafone shows off success of CSR strategy at Dubai summit
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6 May 2011 |
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Vodafone Qatar participated in the 8th Corporate Social Responsibility Summit, the Middle East’s premier event for all CSR professionals that took place in Dubai last week.
Luisa Gentile, Head of Corporate Social Responsibility at Vodafone Qatar addressed the conference delegates by sharing a successful case study conducted by the company called “World of Difference – Social Entrepreneurs Leading Innovation and Change in the Workplace”.
The first year of World of Difference was concluded in March 2011 and gave four people the opportunity to receive funding for 12 months to undertake projects to help the community in Qatar. “Social Enterprise is a global revolutionary movement and an improved approach to doing good deeds for the society by bringing together volunteering, philanthropy and commercial aspects. At Vodafone, through world of difference and other initiatives, we are pleased to be leading the way in this field and introducing the principle of social enterprise as a business option in Qatar,” Gentile said.
Through World of Difference, Vodafone made good use of their infrastructure, resources and skills to develop social entrepreneurs. Providing funding to these skilled people with the passion to work for a charitable cause, Vodafone introduces new innovative change makers into the field of social enterprise and taps into their energy and ambition to deliver more to the charity than money alone can give.
Individuals demonstrating passion, commitment and clear objectives can apply to the second round of World of Difference soon after Ramadan at Vodafone’s website www.vodafone.com.qa.
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Source: beta.thehindu.com |
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