The Dubai Investments Park (DIP), the wholly-owned subsidiary of Dubai Investments has attracted over Dh2 billion in investments in various enterprises in its special showroom zone.

To improve its economic viability and business flexibility while extending its services to a wider customer base, the DIP has incorporated the Commercial Showrooms Zoning District into its master plan, which permits the development of retail and wholesale commercial showrooms that are to be oriented primarily to a customer base outside the DIP.

"The DIP has been strategically conceptualised to be both a self-contained community and a destination of choice for non DIP-based clients who are looking for a hassle-free venue to transact business through the Commercial Showrooms Zoning District," said Omar Al Mesmar, general manager of DIP.
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DIP's strong appeal is hinged on its self-sustaining concept, covering all aspects that contribute to a healthy business enterprise - from corporate-centric services, to industrial facilities, to comfortable housing and recreational amenities for company workforce.

Situated at an ideal location facing the Emirates Road, the showrooms will be leased to vendors of automobiles, furniture, home appliances, professional and commercial equipment, industrial equipment and supplies, hardware, plumbing and cooling equipment and many more commodities.

A number of major developers have started work on their projects in the zone, which is expected to be completed by mid 2008.